Alexei Nemov Becomes Leader of BOLSHOI Sport and Young Talents of Big Sports
The world-famous Russian gymnast, a four-time Olympic champion and the only Russian member of the Laureus World Sports Academy Alexei Nemov became Сhairman of the BOLSHOI Sport’s Editorial Board and leader of Young Talents of Big Sports project. Alexei Nemov announced his new status (officially effective from June 1, 2013) in his speech at the 76th International Sports Press Association (AIPS) Congress in Sochi. For BOLSHOI Sport magazine and Young Talents of Big Sports movement the collaboration with Alexei Nemov means new level of activity related mainly to the launch and support of the nationwide charitable sports projects aimed primarily at young athletes. In addition, the invitation for Alexei Nemov to become leader of BOLSHOI Sport is conducive to further development of the magazine’s cooperation with Laureus, one of the world’s most influential charity foundations. Earlier in March, BOLSHOI Sport became the Official Media Partner of Laureus in Russia. The upcoming activities of Laureus in Russia, its joint initiatives with Alexei Nemov, BOLSHOI Sport magazine and Young Talents of Big Sports movement will be unveiled at the special Laureus press conference. BOLSHOI Sport magazine was launched by MEDIACRAT in December 2005. According to TNS Gallup Media data, the semiannual audience of the publication in Russia exceeds 1,000,000 readers. The Young Talents of Big Sports project unites promising Russian athletes aged 8-25 y.o.
MEDIACRAT FLOW: New Corporate Portal Launched
MEDIACRAT presents its new corporate website MEDIACRAT.com. This completely restyled and restructured version informs about the group’s activities in its three key business areas of operation – Publishing, Brand Development and Event Management.
“MEDIACRAT.com was developed in line with the latest web design trends. The website features the FLOW concept streaming most recently accomplished projects and news on the homepage,” comments Alexei Elizarov, MEDIACRAT’s Chief Web Designer. “The portal is aimed at visual interaction with users and does not overwhelm them with unnecessary details. At the same time, three sub-sites allow users to get detailed information about all MEDIACRAT’s business activities and projects. Thanks to the HTML5 and adaptive layout the website is suitable for viewing not only on PCs but on all mobile devices.”
BRICS Business Magazine at The Russia Forum
BRICS Business Magazine became media partner of The Russia Forum, Moscow’s most important business event held since 2008. On April 18 and 19, First Deputy Prime Minister of Russia Igor Shuvalov, Aide to the President of Russia Elvira Nabiullina, Prime Minister (1997-2007) of Great Britain and Northern Ireland Tony Blair, U.S. Secretary of State (2001–2005) Colin Powell and many other renowned political and business leaders spoke at the forum.
BRICS Business Magazine caters to the world’s opinion leaders, heads of the largest corporations, investors, economists and political scientists. The publication was launched to bridge emerging-market communities, guide global investors and lead high-growth nations.
Chairman of BRICS Business Magazine’s Editorial Board – Ruben Vardanian. Publisher –
BRICS Business Magazine at South Africa Summit
BRICS Business Magazine was presented and distributed at the Fifth BRICS Summit held on 26-27 March in Durban, South Africa. The distribution at the world’s largest business forums falls in line with the publication’s development strategy. In February 2013, BRICS Business Magazine participated in the reputable Krasnoyarsk Economic Forum in the status of the general media partner. The publication will also take part in The Russia Forum and African Creative Industries Investment Summit in April, in St. Petersburg International Economic Forum in June and in Kazansummit in October.
“We are very satisfied with the results of our Durban campaign. The magazine was very well received both by local political authorities and global investors,” noted Evgeny Arabkin, Managing Editor of BRICS Business Magazine.
Starting from the second issue, the magazine has been published in two language editions – English and Russian. The publication’s content dovetails with its adopted motto “Bridging Communities. Guiding Investors. Leading Nations.”
The Editorial Board of BRICS Business Magazine is chaired by Ruben Vardanian. The magazine is published by MEDIACRAT.
BOLSHOI Sport Became Official Media Partner of Laureus
BOLSHOI Sport became the Official Media Partner of Laureus in Russia. Laureus comprises one of the world’s most influential charity foundations and the prestigious annual Laureus World Sports Awards, also unofficially referred to as “The Oscars in the world of sports”. This year, the award ceremony was held in Rio de Janeiro for the thirteenth time in a row. On the charity side, from the day of its inception, the Laureus Sport for Good Foundation has granted more than €60 million for over 140 projects in different countries.
BOLSHOI Sport Celebrates Dynamo’s 90th Anniversary
BOLSHOI Sport was commissioned by Dynamo, Russia’s oldest sports and physical training society, to publish the special issue to commemorate Dynamo’s 90th anniversary and tell the story of its key subsidiary, Dynamo Moscow.
The anniversary issue features Dynamo’s most prominent athletes, their distinguished coaches, club managers and promising young stars. The issue will be distributed at Dynamo sports clubs and organizations and presented to professional athletes, veterans and guests of the special anniversary events.
BOLSHOI Sport magazine was launched by MEDIACRAT in December 2005. According to TNS Gallup Media, the publication’s semiannual audience amounts to over 1,000,000 readers.
SPEAR’S Russia for the Flying Class
SPEAR’S Russia magazine has expanded its distribution system to increase the awareness among Russia’s highly affluent air travelers, also known as the Flying Class.
The magazine is now available to readers who fly in business class and first class or wait for boarding in VIP lounges of London, Zurich, Geneva, Moscow, St. Petersburg, Sochi, Novosibirsk, Krasnoyarsk and Irkutsk airports.
Creative and commercial management of the project is provided by MEDIACRAT.
K-Life’s First Issue by MEDIACRAT
MEDIACRAT was commissioned by Ural FD Bank to prepare and release K-life, a client-oriented magazine launched in support of the bank’s new retail brand Klookva and targeted at a broad range of its clients.
K-life employs the infotaining editorial approach to better inform Ural FD clients about the advantages of the bank’s product line and reinforce its image as a provider of unique financial services.
“The Custom Publishing division at MEDIACRAT is privileged to offer the services of an experienced editorial team that has released a number of highly-acclaimed publications for companies operating in financial sector,” comments Alexei Medvedev, Managing Partner and Business Development Director at MEDIACRAT.
Creative and commercial management of the project is provided by MEDIACRAT.
Z!NK Partnered With Mercedes-Benz Fashion Week Russia Magazine
The fifth issue of Mercedes-Benz Fashion Week Russia Magazine published by MEDIACRAT was prepared in partnership with Z!NK, an iconic American fashion magazine. Since its very launch in 2002, Z!NK has been one of the Top-10 most sold monthlies in the U.S.
Mercedes-Benz Fashion Week Russia Magazine is published twice a year to coincide with the two highly reputed namesake fashion weeks held in Moscow. The collaboration between Z!NK magazine and Artefact agency that produces Mercedes-Benz Fashion Week Russia will also result in Russian designers being featured on the pages of the American publication. The Russian edition of Z!NK for Mercedes-Benz Fashion Week Russia Magazine will only be available to guests of these fashion weeks.
Creative management of the project is provided by MEDIACRAT.
Mardi Gras for Pestovo Residents and Friends of OPIN
On 16 March, at the request of OPIN, Russia’s leading real estate development group, MEDIACRAT organized a Mardi Gras celebration for residents of premium-class Pestovo estate.
“It is thanks to the rich entertainment program that this festive occasion attracted over 400 guests,” notes Armen Jilavian, Managing Partner at MEDIACRAT. “Not only did visitors enjoy tasting the traditional pancakes and participating in exciting contests and troika rides, they also had an opportunity to test drive the latest Audi car models provided by Audi Center Moscow.”