ArArAt, in collaboration with MEDIACRAT creative agency, theater artist Pavel Kaplevich, and the Artist Foundation, introduced a new Limited Edition Armenian brandy, ArArAt Akhtamar, at the Golden Mask Russian National Theatre Awards.

The new ArArAt product in its Art Collection line is a dedication to the “magicians of the stage”, the people who create and embody the world of theater. ArArAt Akhtamar is a charity project: part of the proceeds from the sale of the brandy will go to the Artist Foundation, established to provide financial assistance to the older generation of actors.